Find your leaky growth — in 15 steps.
This is the exact 15-point checklist we use to diagnose churn, map user psychology, and find hidden retention opportunities before every client sprint.
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What's Inside the Checklist
A preview of the 4 core areas our audit covers.
Analytics & Data
- Is cohort analysis set up correctly?
- Are you tracking repeat purchase rate?
- Can you identify your most valuable customer segments?
Onboarding & Activation
- Is the 'Time to First Value' under 5 minutes?
- Are you reinforcing the first user success moment?
- Do you have an automated welcome sequence?
Engagement & Habit Loops
- Are you using behavioral triggers (not just time-based)?
- Does your product have a 'reward' for repeat usage?
- Is there a clear 'next step' after each session?
Churn & Reactivation
- Do you have a pre-churn warning system?
- Is your cancellation flow gathering actionable feedback?
- Are your win-back campaigns personalized?
A checklist is a starting point. A system is the solution.
Let us run this audit for you and build the retention engine your brand deserves.